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Entries for 'The Retail Doctor'

How to be unequally fit for business
Have you heard the adage ‘with all things being equal’ then price will be the difference in the customer’s mind?   This naturally leads us to question, how do you maximise your inequality such that price and margin are...
The times they are a-changin’
“You better start swimmin’, Or you’ll sink like a stone, For the times they are a-changin’.” Bob Dylan’s famous words from 1963 still ring true today. The times are changing and it is important as a retailer ...
Are you dwelling to sell?
OK, we all know the game of retail don’t we? Start with a unique and evolving point of difference; make sure it is leverageable, defendable and replicable. Evolve it, refine it, and be that unique multi channel differentiator. Now how will you ...
How to be a ‘fit’  leader in today’s time
If the building of great businesses requires great people, what then is required to be a ‘fit’ or great leader of these businesses?What are the common features of these leaders of many great businesses globally? Is it vision, direction, i...
Separating the forest from the trees
How many of us are deeply entrenched in the forest of business, each perspective clouded by an intermittent branch or leaf that blocks your view?The gullies, troughs, hills and peaks of our forest cause us to accelerate, slow down, detour, or just si...
New Year's fitness resolution
Welcome to the first of the Retail Doctor’s diagnosis for 2010. We hope that you had a 'fit' Christmas and we were also wondering about whether you have made your New Year 'Fitness' resolutions? Now is the time to really focus in on those...
Brazil's retail boom
"Be brave. Take risks," wrote Brazilian novelist Paulo Coelho. "Nothing can substitute experience".  Brazil is one of the world’s boom nations. A rapidly growing middle class and the consequential boom in credit availability and consume...
It’s crunch time
So many retailers are counting on a strong Christmas trading period. Months of planning have gone into bringing in the right stock, staff and a great deal will be invested in marketing to drive traffic into the store, amongst many other things.So whe...
'Fit' retailers must create theatre
Myer CEO Bernie Brookes shared many insights into retail success at The Retail Doctor “Fit for Business” Thought Leadership Forum in Melbourne last week. Amongst them was the simple observation that great or “Fit” retailers...
Making the most of Christmas
The team's on board, the stock's flowing in, the promotional plan is in play, the advertising is in shape, the online strategy is flowing and we are ready to take to the field to win the “Grand Final of Retailing”.Yep - it's Christmas.Ove...
Show me the LOVE
Go ahead, make yourself comfortable, kick off those shoes, relax, perhaps even slip into something a little more comfortable (no photos please) because we are now going to talk about love. That’s right that soft emotional feeling, or as Google ...
Don't be too noble, it’s about the mobile
Was David Bowie singing about the future of multi channel retailing when he sang “Strange fascination, fascinating me... changes are taking the pace I’m going through”? What will retailing be like 10 years from now? I would ve...
Go ahead - break some rules
“The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man”.So wrote George Bernard Shaw. He was so right.The more I trave...
Where are people in your strategy?
In the last Retail Doctor’s diagnosis we focused on our internal brand being our culture. This week I am continuing the theme. Retail is detail, retail is a brand game, retail is about the numbers. Heard it all before? Well so have I and actual...
How to lift the fitness of your internal branding
The great misnomer of branding is that many of us consider our brand as only the external expression of our offer: the sign, poster, window display, website or whatever device that we use to differentiate ourselves from our increasingly selective cus...
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