Franchised Food Company (FFCo) is continuing its restructure of Cold Rock Ice Creamery, which it acquired last September.
Cold Rock's Queensland support office has moved from the Gold Coast to Brisbane and three new support managers have been appointed to grow the brand across several states.
FFCo’s business manager, Michelle Sprenger, said the office had moved to Lang Parade in Milton, in Brisbane’s inner west.
“The new office gives us room to grow given our plans to expand by 15 stores in the next 12 months,” Sprenger said. (The expansion would take the number of Cold Rock franchises to more than 100).
“The office is more central and gives Cold Rock a better presence in Queensland, and also makes our business support team more accessible to franchisees."
The three new business support managers will assist with marketing, training and induction and ensuring consistency of the brand.
Business support manager for Victoria and South Australia is Maree Rogers. New Queensland business support manager Peter Cocks. Jason McPhie will work alongside him as a business support manager for Queensland.
FFCo also owns the Pretzel World and Mr Whippy franchise brands.
Source: FFCo